The 1% rule for compounding teams

Big leaps are loud. Compounding is quiet — and it wins. Robbins borrows a coach's idea here: small, steady gains across many areas stack into a result no single heroic push could touch. He files it under CANI! — constant and never-ending improvement. One percent, again, on purpose, forever. The trouble is that one percent never feels like enough. It doesn't trend. It doesn't post well. So teams skip the small gain and wait for the big initiative — and the big initiative arrives late, costs triple, and burns the people who built it. ...

January 18, 2026 · 1 min · Steven A. Rodríguez